Dr. Jen Bennett is a driven visionary communicator who has a unique way of connecting with her audience. She enjoys teaching, leading, and building and is committed to helping others be successful. As a Strategic Communication Professor at Indiana Wesleyan University, Jen equips college students to discover their voice, develop their expertise, and lead with influence to impact culture for Christ. Jen provides students with real-world opportunities that help launch them into the careers and professions that they are called to. Jen has consulted various entrepreneurs, small business owners, ministries, organizations, and college students in social media, personal branding, marketing, and public relations. Jen was named as one of 65 Women in Digital You Should Be Following. In 2019 she was chosen as one of 55 social media influencers (out of 700 applicants) to attend #NASASocial for the Falcon Heavy Rocket Launch. She is also the author of the book, #BeWorthFollowing: How to Be Different and Influence People in a Crowded Social World. In April of 2021, Jen launched the She Impacts Culture podcast, a podcast for trailblazing, faith-based women who want to lead with influence and impact culture for Christ through their work. And in 2022, Jen co-founded Faith First Digital Marketers, a community of Christian digital marketers seeking to put Christ first in their businesses and lives.
In this episode, Dr. Bennett shares with Missie and Courtney about:
Her role as Strategic Communication Professor at Indiana Wesleyan University
Her vision for how social media can be a tool used for kingdom purposes rather than self-promotion
Her thoughts on whether Christian women should be social media “influencers”
4 marketing tips for new entrepreneurs or anyone just beginning to promote the cause God has called them to
Tips for putting our phones down and being present with our real-life friends and family